Flying Since 1989
Our roots run deep in aviation and the Air Capital of the World. Alpha Charlie is the next chapter of the legacy established by Greteman Group, building on decades of industry experience while looking firmly ahead. We know the people, the business and the pace of aviation so our clients can spend less time explaining their industry—and how to spell hangar—and more time growing their business and reaching their goals.
Core Values
Our ideals inspire our actions.
Here are some of the principles we use to guide us.
Imagine Better Ways
Focus continuously on curiosity and self-improvement.
Deliver Results
Do what we say we will do.
Lead with Humble Expertise
Act confidently as subject matter experts within aviation; sharing knowledge and guiding clients as an extension of their team.
Invest in Relationships
Believe in collaborative, long-term partnerships that create trust and maximum impact.
Commercial, Institutional
and Government Work
We’ve been on the ground floor with construction, been civic partners with cities and brought the knowledge to universities. Alpha Charlie has helped financial institutions grow and supported the arts and charities. Put our well-rounded skills to work.
Meet Your Crew
Alpha Charlie combines a team of seasoned, subject matter experts to make your project soar. Of course, we like working with each other, too.
Our Ascend Process
The Ascend planning process—used and refined over 20 years—provides a platform for developing a value-based, results-driven marketing approach and compelling, move-the-needle creative. A four-part framework for strategy, creative, deployment and results—customized to fit scope and project.
Fuel
We do our homework before takeoff. We review research and competitors, then bring key decision-makers together to uncover insights and chart the way forward.
Lift
We build momentum together. You provide input as we develop and refine strategies, concepts, content and ideas, keeping the work aligned as it takes shape.
Range
We extend your reach with the right mix of paid, earned, shared and owned media, choosing the best channels and adjusting course as performance guides us.
Arrival
We measure what matters at every stage. We track results against key performance indicators, report what’s working and use those insights to ensure a strong landing.